Our vision is to become the world's leading entertainment platform in emerging markets - making a difference where it really matters Hitchat is transforming entertainment in these markets and is creating an eco-system where everyone benefits. Hitchat is a Swedish-South African entertainment company that focuses on providing entertainment for townships within the T-pop concept. More specifically what we do is that we find, train and launch world-class acts consisting of young talents from townships. We also produce songs and music videos that we release both in the local market and globally. Our idea is based on that entertainment should be for everyone and we want to make sure that it is possible to get high-quality entertainment also wherever you live. So it's entertainment for townships by townships with the ambition to make this the biggest entertainment platform in emerging markets across Africa :) T-pop is a concept based on mixing Western & African sound, look, beats & stories to create something truly unique. Hitchat is more than a company, it’s a movement.
Nicole Landgraff - People and Operations Manager at Delibr
Erik Grönwall - Chief Product Officer at Hitchat
Mikael Samuelsson - Associate Professor at Graduate School of Business
Hitchat - T-pop Entertainment
Everyone deserves to get entertained. Hitchat Entertainment is at the forefront of the music entertainment industry in South Africa. We empower young people in townships and disadvantaged communities across Africa using entertainment. We develop talents from these areas into synchronised acts to entertain music fans in these communities using our unique T pop model.